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What is Diamond Supernova 40?
Harrison Barrett, VP of business development, spoke to the iGB team at iGB L!VE 2026 to discuss the evolution of Soft2Bet’s MEGA platform, which started out as a purely gamification layer but has become “much more compelling than simply leaderboards, missions and point-based rewards”.
As Barrett puts it, MEGA is “ultimately a retention tool that helps our partners move away from heavy bonus and costs”.
With ice hockey and UFC-themed initiatives driving engagement in North America and a 45% lifetime value increase seen with the launch of MEGA Shoot, a player-versus-player simulation penalty shootout game initiative which launched during the World Cup, it is an exciting time for the Malta-based platform provider.
What is Diamond Supernova 40?
The submission form will close on 1 October, at which time nominations will be put to our esteemed panel of judges for final review.
More information on judges, submissions and deadlines can be found here. You can also access interviews with last year’s winners and the final list for 2025, as well as for every year prior.
We look forward to working with our judges, and once again shining a light on some of the gaming industry’s best talents!
What is Diamond Supernova 40?
Revenue from the US and Canada increased 161% year-on-year (or 176% in constant currency) to €56.9 million.
This was due to its partnership with Hard Rock Bet in Florida, and the strength of its games powered by Past Motor Racing (PMR). These are expected to normalise in subsequent quarters.
North America continues to be a strong and prominent region for Playtech. US general manager Jonathan Doubilet told iGB’s sister publication GGB in June that it had exceeded its expectations in the region.
